Friday, September 22, 2006

Column: The Pretexting Way

Forbes.com


Letter From Silicon Valley
09.22.06, 6:00 AM ET

Burlingame, Calif. -Hewlett-Packard has my number. Not only my work and cell phone number, but probably also the numbers of my father, the nanny of my son’s best friend and a host of others. My husband, George Anders, works for The Wall Street Journal. He was one of the nine journalists targeted by private investigators hired by HP to figure out who was leaking corporate information to the press. For us, the story has gone from weirdly funny to downright creepy as more details have emerged. Ultimately, there are going to be quite a few casualties from this hit-and-run demolition of HP’s ethical standards.

We entered the story when a beleaguered sounding HP spokesman called us at home one evening to tell us about the probe and apologize for the fact that investigators hired by HP decided to snoop through our phone records. We were, quite honestly, surprised: My husband published a book about HP and Carly Fiorina in 2003. Since then, he’s written stories about everything from options guzzling executives to quaint ghost towns--but only an occasional piece on HP. A few days later, news dribbled out that the investigators had rifled through the phone records of the PR guy, too. (HP’s bosses say they’re sorry about that one as well.)

As it turns out, the techniques the investigators considered seem unbounded by decency, common sense or even by a budget. Along with scrutinizing phone records, they watched people's homes and even thought about planting spies disguised as janitors in the offices of The Wall Street Journal and CNET to look for clues.

HP executives, too, seemed to be devoting an astonishing amount of time to faking out one journalist in particular, reporter Dawn Kawamoto of CNET. The Washington Post has served up some astonishing details of the HP plot. Senior Council Kevin Hunsaker apparently oversaw the investigation, which was largely handled by private firms in states that follow the old East German approach toward privacy. Hunsaker helped create a fictitious persona, “Jacob,” who would leak inaccurate information to Kawamoto. By including a “tracer” program in Jacob’s e-mail, investigators hoped to track down anyone Kawamoto later e-mailed with the fake news. (Like all too many programs, the software turned out to be a dud.)

The Post reports that on Feb. 22, Hunsaker sent a copy of the faked product information to HP Chair Patricia Dunn and general counsel Ann Baskins in an e-mail. "I made up everything in the slide, trying to make it at least somewhat feasible," Hunsaker wrote to Dunn and Baskins. "I won't quit my day job, but hopefully neither the name nor the information on the slide are terribly off-base."

Suggestion to Hunsaker: Go ahead. Quit your day job.

One private investigator, a long-time family friend, scoffed at the methods reportedly employed by the firms working on behalf of HP. Any investigator worth his retainer could have used much subtler methods, our friend suggested.

All of which begs the question: Is every company spying on people?

Just about every publicly held company worries about leaks. The most obvious leaks occur during the so-called “quiet” period--the typically 20 or so days after a company closes its financial quarter and before it reports the results. Trading on these results is a big no-no (otherwise known as insider trading). But frequently analysts’ estimates of quarterly results get awfully close to the mark during those magical “quiet” days.

To try to stem leaks, company managers will zero in on the employees who get a glimpse of e-mails. Companies can--and do--monitor e-mail. Routinely.

Some companies let employees know that the penalties for talking to the press are stiff. At Apple Computer, CEO Steve Jobs has lashed out at those suspected of dealing in leaked Apple information. In January 2005, Apple sued a Web site, Think Secret, run by a then 19-year old, for allegedly soliciting insider information from employees and publishing it on the site. You can bet Jobs lost little sleep in going after anyone inside Apple who might have gossiped with Think Secret.

Scott McNealy, formerly CEO of Sun Microsystems, put it succinctly in 1999 when he said, “You have zero privacy. Get over it.”

Ironically, McNealy was less hung up on leaks than many other Valley CEOs. In the mid 1990s, when Sun made a bid to acquire Apple, insiders on both sides of the proposed deal were throwing buckets of details to the press in hopes of nudging the sale price up or down. One insider told me that McNealy never bothered trying to figure out who was leaking what. (Ultimately, the deal tanked for other reasons.)

Clearly those days are over. The level of suspicion has risen dramatically. Journalists must weigh whether information is fabricated and interviews covertly monitored. Sources, too, will feel that no conversation is ever private.

Zero privacy--and zero trust. These are poignant legacies for HP to give to the Valley.

http://www.forbes.com/technology/2006/09/21/hp-spy-corcoran-tech-cz_ec_0922valleyletter.html

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Sunday, September 17, 2006

Travel: Nothing but sand and sky



Sun, Sep. 17, 2006


TRIP PUTS UTAH'S GRANDEUR IN FOCUS

Special to the Mercury News

Whoosh.

A burst of flames erupts
above my head. My two
children crouch near my
feet. We're hanging a thou-
sand feet above rocky
desert terrain, next to a
guy clutching an enormous blowtorch. Every few seconds he squirts blazing propane skyward, moving as serenely as if he were casting for trout.

Whoosh.

If life, as I know it, ends soon, at least my final moments will be scenic. The view up here is magnificent.

When our family of four decided to make a road trip this summer from California to Colorado, we figured the shortest route to sanity was to pause the driving for a few diversions along the way. Ghost towns and scenic hikes topped our list. So did a jaunt on Highway 375 through Nevada, the ``Extraterrestrial Highway,'' a straight shot past the outskirts of the Air Force's mysterious Area 51. We even planned a lunch at the aptly named ``Little Ale-Inn Cafe,'' a friendly roadside diner loaded to the gills with alien kitsch.

Those stops were just the warm-up act for the Grand Adventure: a balloon trip in southern Utah over the spirals and chasms of Bryce Canyon. The idea sounded marvelously romantic when my husband broached it: We would take off at dawn, waft amid the caramel-colored rock formations near Bryce for an hour or two, then alight and spend the day scampering through the canyons.

Dorothy and Toto had big plans for their balloon trip from Oz, too.

Before we signed a deposit for an hour balloon tour, prudence suggested we take a look at the safety record of hot-air balloons in the United States. When you think about it, ballooning seems like a crazy stunt: You fill an enormous silk canvas with air, heat it to about 240 degrees Fahrenheit with a blowtorch, leap into a wicker basket and head off. There are no life vests, no escape hatches and no parachutes.

The National Transportation Safety Board obligingly lists all the accidents and incidents for airborne vehicles, back to the 1960s. (See www.ntsb.gov/ntsb/query.asp.) The numbers are reassuring -- sort of. During the past 10 years, the NTSB has reported 164 ``incidents'' caused by hot-air balloons, including 13 fatalities. (The most recent of these took place in Louisiana in May 2005.) By contrast, gliders have caused twice as many problems and five times as many deaths.

Of course, flying a balloon into power lines causes huge problems. So, too, does flying in thunderstorms, or turning the controls over to passengers.

Commercial ballooning pilots have to be at least 18 years old and log at least 10 flights and 35 hours in the air. We wanted someone who had spent plenty of time amid the clouds. And since we wanted to soar over some remote locations, we called Will Drummer, who runs Skywalker Balloon Co.

Drummer, a native of Austria, first visited southern Utah as a tourist more than 10 years ago and was dazzled by the landscape. ``After I got back to Vienna, I spent a year thinking about how to make a living showing people the Utah countryside,'' he says. Ballooning called to him. He headed back to Utah, spent 18 months working as a crew member for a ballooning company, then set up his own outfit in 1996. Since then, Drummer has logged more than 500 hours of balloon flight time -- enough to soothe our nerves. We agreed to meet Drummer at Bryce the evening before our flight, where we would camp.

The day before our launch dawned clear and bright where we were -- Tonopah, Nev. But when we checked with Drummer by phone, he sounded gloomy. Thunderstorms were skulking around Bryce, he reported.

With little slack in our travel schedule, bad weather would not only thwart our adventure but also cost a 25 percent cancellation charge against our $1,000 flight fee. Should we take our chances and hope for the best? Tell Drummer we were willing to run the risk that there might be a thunderstorm within a hundred miles of our launch?

No. We had picked a cautious pilot with loads of experience; we'd follow his recommendations to the letter.

Drummer's advice was to head another 180 miles northeast to a lesser-known canyon, Goblin State Park, where the weather reports looked sweet. Goblin was his personal favorite, he confided, a surreal landscape with fewer tourists.

Getting to Goblin Valley would require a mad dash. But off we went. After a dinner stop, we drove until nightfall. The road turned from paved highway into one-lane roads and finally to dirt. Jackrabbits bounded out of the shadowed scrub, startled by our headlights. A lone sign pointed the way to Goblin. It was fortunate we had planned on camping; the nearest motel was about 15 miles away.

When we rolled into the camping ground close to 10 p.m., the dark canyon walls rose around us like the sides of a swallow's nest. Lights glowed from the windows of a half-dozen RVs. We finally found Drummer and Matthew Hawk, his crew, who had arrived at the site several hours earlier. They were upbeat: We had evaded the thunderstorms.

Stars glimmered. The night air was soft. Our two boys were nodding off. We skipped setting up the tent, laid out our sleeping bags in a sandy clearing and went to sleep as a shooting star or two winked at us.

At 5:30 a.m., we shook the boys gently awake. Drummer and Hawk needed to find a site for our launch. Balloonists typically take off either at sunrise or a few hours before sunset, when the air currents are gentlest. We climbed into Drummer's pickup truck, which was pulling a trailer neatly packed with the balloon's wicker basket and folded silk canopy, and drove to a lookout spot above the Valley of the Goblins. Sunlight began to paint the horizon red and orange. The weird stones, called ``hoodoos,'' sculpted by millions of years of wind and water, cast eerie shadows.

Drummer and Hawk inflated a small black test balloon with helium and set it aloft, watched its trail through the sky. Drummer frowned. The tiny black speck drifted east, toward an area with no accessible roads for retrieving the balloon once we landed. `It looks like a strawberry seed,'' said our 9-year-old, Matthew.

Several test balloons later, Drummer still looked stern. We climbed into the pickup truck and headed to another spot two miles north. Gray morning light filled the desert. Seven-year-old Peter lay stomach-down in the red desert, eyeing half-inch-long beetles burrow in the sand. The rest of us watched in silence as more of Drummer's test balloons sailed off.

At last, Drummer was satisfied.

``All right. Let's go!'' He pulled on a pair of white kid gloves and began unpacking the trailer.

In less than 10 minutes, Drummer and Hawk attached the yellow and green silk canvas to the basket, secured the liquid propane burners, and were using a huge fan to push air into the belly of the balloon. They enlisted my husband's help to hold onto the basket as they fired the burners to begin to warm the air, which would lift the balloon. At first it was easy. Before long, my husband was straining with all his muscles to keep the basket in place.

Finally, the moment came. Drummer gave us a short but stern safety talk: Never climb in or out of the basket until he gave the OK. Don't touch the balloon's controls. We scrambled into the basket. Hawk set us free. Drummer fired the burners. Whoosh. The balloon quivered, then floated gracefully off the ground.

We drifted lazily into the sky. There is no steering wheel on a balloon; you go where the wind pushes you. The quiet of the desert surrounded us . . . until Drummer squeezed the handles of his burners and Whoosh! Another blast of heat would warm the air in the balloon and push us a little higher.

``The balloon doesn't leave a trail -- we don't even leave footprints,'' Drummer said. We drifted over the desert terrain, gazing at the buttes that rose like mushrooms, at grand cracks and crevices in the land, at a lonely narrow road that looped through the desert. Time seemed to slow down. Drummer, even as he vigilantly watched the land roll by beneath us, relaxed a bit and began to tell us about the history of ballooning.

Ballooning started in France in 1783. Lore claims that the Montgolfier brothers, Joseph and Étienne, who owned a paper mill, marveled at how paper or laundry would rise in the updraft of a fire. Early experiments spooked farmers, who suspected the balloons were the devil's work and promptly shredded them. The Montgolfiers built a large balloon from paper, attached a platform to it, and set a sheep, a rooster and a duck aloft. There were no propane burners, of course, so they burned straw to heat the air. The balloon floated about two miles, landing in Versailles, before Louis XVI and Marie Antoinette.

The brothers learned two lessons: that hot air would lift the balloon and that nervous farmers might kill them the moment they landed. They constructed another balloon of paper and silk, recruited two noblemen as passengers, and equipped them with two bottles of Champagne. One bottle was intended to be used as a fire extinguisher; the second would be rappelled down to the crowds just before landing. ``They figured that if the farmers were presented with Champagne, they would know the pilots were Frenchmen,'' Drummer recounted.

After an hour of gazing at the Utah desert, Drummer began to look for a safe landing spot. He radioed Hawk, who had been following our progress, driving the pickup truck on the park roads below us. We descended gently, finally almost hovering about 10 feet off the ground. A light breeze nudged us along. For almost a half-mile, we floated along, as light as meringue. Finally, not far from the road and the pickup, Drummer set the balloon down with one quick bump.

After our ride, Drummer and Hawk carefully packed up the balloon and basket, then cracked open the balloonists' now-traditional bottle of Champagne (along with some fizzy apple juice for the boys). Drummer recited the prayer of the balloonists:

The winds have welcomed us with softness

The sun has blessed us in its warm hands

We have flown so high and so well

That God has joined us in our laughter

And gently set us back down

Into the loving arms of Mother Earth.

They gave us a lift back to camp, shared a couple of gallons of water and headed off, leaving us to explore Goblin Valley, find something to eat -- and imagine where else we might one day tour in a balloon.



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